There are generic digital agencies where you live. So what is the difference between us and a generic digital agency? Our company focuses exclusively on serving lawyers. You know that the business of a law firm is complex, the client needs when they hire a law firm are also complex. For this reason, a generic digital agency will have a difficulty marketing to your clients because they do not understand your clients.
That Generic Digital Agency may work for Barbers, and restaurants, and personal trainers. But them knowing how to generate leads for a barber will not help them when they are marketing legal services. With any lawyer, a potential client has complex needs. And generic digital agencies do not understand the complex needs of clients for Legal Services.
A Generic Digital Agency Will
- Give you generic marketing options
- Will not understand the specific needs of your practice area, which means they could give you bad leads who end up not needing your services
- Market your law firm the same way they market other services providers like electricians and plumbers.
- Spend your hard earned money learning how to market legal services.
- Track vanity metrics like “page likes or page views” when your top priority should be acquired clients.
Here Are The Benefits We Provide Compared to a Generic Digital Agency
- We have already time and money learning how to market legal services, so we specifically understand how to market legal services.
- We focus on only marketing legal services to improve the probability of success for our clients.
- We have experience in video production which means we won’t “hire out” to expensive video production firms for any video advertising needs projects.
- We talk to attorneys every single day, which means we better understand what solo attorneys need and want.
- We know the difference between marketing a solo law firm, a mid-size law firm, and a large law firm.
- Our specializing in the marketing of legal services helps us better see where you can find cost savings or achieve better “client acquisition rates” across the different channels that you can market your services on.
- Our specializing in the marketing of legal services helps us understand the needs of your potential client.
In the field of attorney marketing, our agency has taken the time to understand the difference between business attorneys, corporate attorneys, and commercial attorneys. A generic digital agency would think those were all the same thing.
That generic digital agency is only building its legal marketing knowledge using your money. We are committed to lawyers and we are committed to putting in the sacrifice to learn about legal services on our own dime. This means you’ll waste less money on marketing to dead-end leads.
We ultimately chose to serve lawyers and the legal services community because we are passionate about the work that you do. We like that all the good lawyers we know are hard workers and simultaneously have good character. We like lawyers because we know they had to sacrifice time and money to achieve a certain level of success. And we want to respect how much you’ve already invested into yourself by becoming a lawyer.
It is very motivating to work with lawyers because of your competitive drive to succeed! We are competitive and motivated by the lawyers we surround ourselves with.
My company cares about being considerate of your time and also cares about not being a burden on your time. You don’t need another time drain on your life, you need an additional source of revenue for your law firm.
What you need and want is more confidence in the future of your success.